Harness the digital revolution for growth

Uncover new ways to maximize content revenue with our media industry software solutions

The digital media revolution has resulted in the proliferation of distribution channels, formats, and devices – and has brought new, nimble competitors to the media industry. How can you successfully compete in this environment, cost-effectively grow revenues, and maintain margins? With SAP software for the media industry, we can help you be first to market with differentiated, innovative offerings based on deep consumer insight.

The potential benefits?

Reduced costs with greater operational efficiencies
Enhanced competitiveness and faster time to market
Increased revenue with fully monetized intellectual property
Deeper insights into consumer needs and preferences
Greater flexibility to support new business models

Discover how Nielsen is gaining real-time visibility into global operations ›

Consumer using an e-reader, representing the digital revolution in the media industry

Explore our solutions

Learn how SAP solutions support the media industry – and how we can help you succeed.

Intersection, representing media at a digital crossroads

Magazines at a Digital Crossroads

Learn how to create sustainable revenue streams from digital content and new business models. Read this white paper to find out which periodical publishing models are showing promise, where forward-looking magazine publishers are investing, and more.

Read the white paper ›
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Cyclists in a race, representing increased competitiveness with media industry software

Forbes: Gaining a Competitive Edge

See how this U.S. publishing and media giant is improving its competitive position. With SAP data mining and reporting software, Forbes is enhancing marketing effectiveness, and gaining deeper demographic insights that drive advertising revenues.

Read the customer story ›

Media industry employee talking on a mobile phone

The New Digital Economy

Get insights into how corporations are responding to key economic and technology megatrends. Learn why mobility, cloud, business intelligence, and social media are reshaping the global marketplace – and why they're critical to maintaining your edge.