THE 2009 W REPORT ON MEDIA AND COMMUNICATIONS Which media and telecom companies outperformed the competition in 2009? Review rankings and insights on gaining a competitive advantage with consumers – especially in an economic downturn. Read the 2009 report (PDF).

SAP for Media meets the unique demands of publishers, broadcasters, advertising agencies, news services, and entertainment businesses. With over 600 customers worldwide, SAP for Media provides tailored solutions to keep up with rapid changes driven by the Internet, online publishing, and digital broadcasting.

Take advantage of our portfolio for intellectual property management, advertising management, product development, and media sales and distribution for:

• Broadcasting companies
• Entertainment companies
• Premium content publishers
• Newspaper and magazine publishers
• Book publishers

For a complete view of SAP software capabilities, see SAP Business Maps for media.

Leading Media Companies Transform Business with SAP

Discover how businesses like yours are gaining a competitive edge with SAP solutions:

	Oxford University Press Oxford University Press, a large academic publisher in the United Kingdom, uses the SAP Intellectual Property Management application to manage a massive amount of rights and royalties information so it can ensure prompt payments to client authors – and overall efficiencies. Read how (PDF).
	Forbes To differentiate itself from its competitors, Forbes turned to the data-mining and reporting functionality provided by SAP BusinessObjects software to create more precise demographics for its advertisers – with significant success. Find out how (PDF).
Read about more business transformations with SAP solutions.

Learn More

"Maximizing Profitability When Consumer Control Content" (PDF); Log-in required

"Managing Intellectual Property: A Total Solution" (PDF); Log-in required

"Master Data Management for the Media Industry" (PDF)